Signs might aptly be described as the common language of the roadside. Sadly, some dialects of this language are fading out of existence. The gleaming porcelain and the glowing, animated neon of earlier decades have given way more recently to backlit plastic panels.
Significantly, many of the classic signs from the '50's and earlier have held up much better than the nearby buildings they were designed to promote.
Prepare to enter a museum of mid-20th-century commercial expression . . .